What It Takes To Be Successful – Part 2
Part 2 – Beware the “Cowboys”
You want a machine, such as our medical grade cavitation and RF machine, the 4D-Sculpt, along with a company like Puregenex that you can trust, to help you establish and make a success of your inch loss and aesthetics business.
We are contacted time and time again by people who have purchased often very expensive machines from our competitors or from overseas that give minimal to no results, as the training was minimal (or even non-existent), or the trainer had no real world experience. When questions arise, there is no support and these therapists are left to their own devices, placing the safety of their customers at risk every day. These types of machines and suppliers are damaging the industry and giving everyone a bad name.
The 4D-Sculpt Is A Professional Ultrasonic Cavitation Machine
With the purchase of each 4D-Sculpt rf cavitation machine, you will also receive the finest training available in the industry. This comprehensive training, taking place over a single day and for up to 3 therapists, is provided remotely via Skype / Facetime by our head trainer. Being scheduled specifically for you, training start times and dates are somewhat flexible, but are generally offered Monday-Friday, usually starting 9-10am and finishing 4-5pm, depending upon the experience of the therapists being trained. The training session covers the following syllabus :-
- Biomechanical theory for each of the treatments enabled by the PureGenex platforms, such as the 4D-Sculpt 40k ultrasonic cavitation machine.
- Contra-indications and how to assess these in a client prior to treatment.
- Walkthrough of the machine, including all components, how to build the machine, generic configuration of the machine, all physical aspects of the machine
- How to provide each of the treatments including :-
- Client consultation
- How to use the template forms
- Standard treatment protocols
- Detailed treatment guides (also serves as a baseline reference for all treatments)
- Post treatment client care
- A hands on practical where all trainees must conduct a consultation and full set of treatments.
- Guidance on how to market the treatments and themselves.
- Maintenance and after care.
You’ll see on our FaceBook (https://www.Facebook.com/PureGenex) and Instagram pages (https://www.instagram.com/puregenex/) a host of treatment results being achieved by customers using the new 4D-Sculpt, our fantastic medical grade cavitation and rf machine, made possible with the improved, advanced technology and proven treatment techniques we have developed.
For people new to the machine-based inch loss and aesthetics industry, we would strongly recommend starting with the 4D-Sculpt. This provides a broad range of treatment capabilities, allowing you to appeal to the broadest customer base, with a lower initial capital investment.
The 4D-Sculpt launched in June 2019 and has been incredibly successful. Historically, our best-selling product was the PureLift+, which the 4D-Sculpt medical grade cavitation and rf machine has been developed to be an evolution of, containing the same primary functions, with significant improvements in treatment speed, efficacy and comfort (for both therapist and customer), but also bringing more advanced features such as vacuum targeting and a combined Cavitation-RF feature. The 4D-Sculpt is also even more portable than the PureLift+, as it comes in a specially designed shipping case on wheels with a telescopic handle. It is a more manageable shape to carry even without the case, with an improved design of hand pieces and rack.
As a professional, medical grade cavitation and rf machine, the 4D-Sculpt pays for itself very quickly, especially in locations with good footfall and regular customers, but also with good marketing engagement with customers. The treatments are quick, effective and low cost to provide. The broad range of treatments the 4D-Sculpt offers means the upsell and cross-selling opportunities to the other treatments offered by this amazing platform are tremendous, especially to an existing, beauty / appearance-aware customer base. This is a far more cost-effective means to grow your bookings and generate more income faster, in a sustainable and highly profitable way.